Training Document for Free PR Sites:
Accessing and submitting press releases to free sites is very self-explanatory. Most of them work in the same way; it’s just a matter of knowing how their organizations work. Please have your press release done and edited before you start this submittal process.
Step 1: First, you must create a login and password. This is the same for any website that you are trying to join. Find the “become a member” button and follow the script. You may have to access your e-mail that you are registering after you have completed this form in order to confirm the link and to confirm you are not a spammer. I have registered to a lot of the sites myself, so please contact Cheyenne Inglis, Marcomm@teamtuki.com for log-in names and passwords.
Step 2: After creating a log-in and you are in the system, there will typically be a button stating “submit free press release” or “submit press release.” Go ahead and click this button and it will take you to a standardized form that has different sections.
Step 3: Sections- Please pay attention to the names of each section! Section one will typically say “headline.” The headline is a one sentence “catcher” that is supposed to drive journalists and readers to your story. Depending on the site, you can copy and paste your headline into this section and modify as needed. Make sure the headline is in BOLD and that appropriate words are capitalized.
The next section will say summary. This is one line summarizing your entire story. Sometimes this can be optional. I typically recommend skipping if it is optional and I did not provide you with one.
The section after will be the body. The body is the meat of your story. Paste your entire press release body into this section.
Now, again depending on the site, there will be a section after the body saying contact information. The contact information always goes on the bottom of the release. If there is no section for this, please paste MY contact information at the bottom of the body section.
Lastly, agree to the sites terms of service by checking the appropriate box
Step 4: Preview your release. Always preview the draft because some sites will modify your spacing making it look unprofessional. You definitely want to make sure that there are no typos or grammatical errors.
Step 5: Submit. Once you submit there is usually no going back. An editor will review your release to make sure it is appropriate to distribute. Once it is approved, it can take up to 24 hours to publish and you will be notified by e-mail.
Every free site is different. This is a generalization of how to use them. Every site also has their own conditions and service. Please read this in detail so there are no problems with publishing your release. Below is a list of free sites that are appropriate to use. Some are SCAMS! Watch out for this. NEVER pay for a free site, unless it is a credible one.
LEGITIMATE FREE PRESS RELEASE SUBMITTAL SITES:
If you have a question about a site or service please call the office we would be happy to provide with our opinion or experience if we have one. If you happen to find additional services that work for you please post a comment – let us know so we can add to our list of tools!